1,700+ New Guests
Across 4 Locations
How HEAL Wellness achieved a 19.7x return on ad spend with strategic offer-driven campaigns
The Challenge
HEAL Wellness had built a strong reputation in their local markets, but they faced a common challenge: how to efficiently scale customer acquisition across multiple locationswithout breaking the bank on advertising costs.
Key Challenges:
- High customer acquisition costs
- Difficulty scaling across 4 locations
- Limited customer database for future marketing
- Inconsistent results from traditional advertising
What They Needed:
- Scalable customer acquisition system
- Cost-effective marketing approach
- Database of qualified prospects
- Predictable, measurable results
The Solution: Offer-Driven Campaigns
We implemented our proven Offer-Driven Campaigns system from the Restaurant Growth OS, designed to attract new customers while building a valuable database for future marketing.
Strategic Offer Design
Created irresistible offers that attracted health-conscious customers while maintaining profitability.
Data Collection System
Built comprehensive customer database with email, phone, and preference data for future marketing.
Multi-Location Scaling
Deployed campaigns across all 4 locations with location-specific targeting and messaging.
ROI Optimization
Continuous monitoring and optimization to achieve industry-leading cost per customer acquisition.
The Results
Based on first-visit revenue alone - the real value builds with repeat visits